Our Category page looks new.

We’ve updated our category page to make it easier to find the type you’re looking for, in the style you’re looking for. Designer Anna Eshelman worked in conjunction with me (David) and front-end developer Jacob Swartz to get the page looking and working right.

“When thinking about redesigning the category page, we wanted to make it easier for users to access bestsellers and subcategories of what they’re looking for – or to just simply explore. One of the goals of the new page was to shine a little more light on FontLists.”


Anna continues, “With thousands of families, fonts, and FontLists to keep in mind, presenting just a single visual for each category didn’t seem quite right. An idea sprouted and we decided to implement it: the example images for each category (“Sans”, “Serif”, etc.) rotate on refresh. If you mouse over, you’ll find out what typeface you’re looking at. Try it out!


  1. Posted November 5, 2011 at 12:16 AM | Permalink

    Great addition! Thanks.

  2. kupfers
    Posted November 5, 2011 at 3:41 AM | Permalink

    I’m a big fan of FF Tisa and large text sizes on the web, but somehow the font doesn’t render too well at 15 px (Mac, Safari 5.1.1). Both 14 and 16 look way better.
    Despite all that – great improvement of the category page!

  3. Posted November 7, 2011 at 10:49 AM | Permalink

    Hey Indra. We agree. 15px is comparatively a bit muddy.
    (To the less typographically sensitive reading this exchange, Indra’s {kupfers’s} comment above refers to the body copy in which the blog is set—the words you read now. We’ve bumped the text up in size slightly as a result because it ‘sits better on the pixels.’)

  4. Indra Kupferschmid
    Posted November 7, 2011 at 11:19 AM | Permalink

    Yay, looks much better. Thank you.

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